WHEN SALLY MET HELLMANN’S

Meg Ryan: “An undeniable idea” | Billy Crystal: “Very funny script”

A sandwich without Hellmann’s is no sandwich. We proved it by recreating the most iconic sandwich scene in history. Meg Ryan and Billy Crystal reprised their roles as Sally and Harry and went back to where it all began— Katz’s Delicatessen.

Sally’s probably the fussiest foodie in cinema history. This teaser ran the week before Super Bowl, an IYKYK for fans of the movie.

After the Big Game, we followed up with this button. A perfect wrap to the remake.

We named this ultra-specific sandwich the What She’s Having sandwich—because, well, of course we did.

Billy’s sweater from the movie? One of the most talked-about fashion pieces of its time. So we brought it back, perfectly recreated in the exact shade of Hellmann’s mayo.

Now, you can have what she’s having and wear what he’s wearing.

Art Direction by Pat Walsh | ECD Susan Golkin