Chandani Karnik

 Burger King — Stay Home Of The Whopper

Sometimes the best thing you can do for your country is next to nothing.

Agency - FCB NY / CCO - Gabriel Schimitt / North America CCO - Ari Halper / Global CCOs Susan Credle and Fred Levron / ACDs Alex Sprouse and Laszlo Szloboda / Senior Art Director - Waner Almeida / Director - Janusz Kaminski / Photographer - Ale Burset / Composer - Joel Simon

 SAVE OUR SANDWICHES

A very real food crisis is about to hit us, but nobody is talking about it. This Earth Month, Hellmann’s wanted to show everyone who’s ever eaten a sandwich, that the future sandwich is no sandwich.

 Pete’s leftover livestream

Hellmann’s is all about making the most of your leftovers. Their 2023 Super Bowl commercial took place inside Pete Davidson’s fridge.

To drum up excitement, and show that your leftovers have more value than you think- we gave away “leftovers” straight from Pete’s fridge.

STEP IN INEQUALITY

I made this in ad school and it went viral.

Awards - Clio Student, Gold / One Show, Bronze / New York Festival, Finalist / Addy New York, Gold / Addy District 2, Gold  / Addy National, Winner / 46th Creativity International Awards (Silver) / Applied Arts (Winner)

Published in - Cosmopolitan, Huffington Post and Elle Europe and many others.

Art Director| Kazunori Shiina

 Ad Council — Smokey AI

Preventing wildfires is a lot work. So we created an assistant AI to help Smokey Bear answer your questions.

Agency - FCB NY / CCOs - Gabriel Schimitt and Michael Aimette / Senior Art Director - Waner Almeida

 When Things Go Wrong

DNA keeps your body running like clock work… till you vape. The chemicals in the vape damage DNA and that’s when things go wrong in your body.

These are the first 2 of 4 commercials. The rest are coming soon. The password is “dna”.

Agency: FCB New York/ Client: FDA Centre for Tobacco Products / Animation House: Titmouse / ECD: Gary Resch / Senior Art Director: Waner Almeida / Senior Copywriter: Me :)

 MY VAPING MISTAKE - BRONZE EFFIE WINNER

Teens have no idea what they’re risking when they take a hit. After all, the cool kids seem to be doing it without any consequences. In partnership with Awesomeness TV, we created a 4 part web series that showed how vaping can affect your relationships, future, identity and health. Real teens who were messed up from vaping, spoke up and convinced millions of others.

3.6 billion teen views.

Awards- Bronze Effie, 2021.

Agency: FCB New York / Production Partner: Awesomeness TV / ECD: Gary Resch / Senior Copywriter: Chandani (Dani) Karnik